Episode #635: Small Kids, Neurodivergence, & Private Practice
Abundance Community member Kate and I discuss various strategies to improve Kate's solo psychology practice, including her niche market, networking, and website optimization. We also explore the impact of Google's AI on her work and the potential benefits of blogging as a marketing tool. Concerns were raised about Kate's anxiety about her practice's growth and the feasibility of her goal to eventually only accept one insurance. This episode is also available to stream on our YouTube ch…
Episode #632 Reticent Client Niche
Abundance Community member Sarah joins Allison to discuss the potential for her/their business to rebrand and target emotionally avoidant businessmen, with a focus on those who are confused and seeking clarity. Together they also explore the motivations behind men seeking therapy or medical care, the distinction between confidence and courage, and the challenges faced by men who are good people but keep hurting others. The conversation also touches on the concept of self-indulgence and…
Episode #614: Changing Niches
Allison chats with Abundance Community member Kerry about her niche as a therapist for overwhelmed moms and the potential for a mother-daughter therapy page. They also explore client acquisition strategies, including Google Adwords, while considering inclusivity on Kerry's website. This episode is also available to stream on our YouTube channel!
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Episode #612: Imposter Syndrome & Niche
Allison chats with Abundance Community member Ekaterina about her private practice, which focuses on couples therapy for high-demand professionals and consensual non-monogamous couples. Together they explore strategies for improving Ekaterina's online presence & marketing to underserved clients. The conversation also covers work-life balance issues, client dynamics, and ways to overcome reluctance in couples therapy. This episode is also available to stream on our YouTube channel!
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Episode #611: Why Do We All Have The Same Niche?
Noticing a lot of therapists with the same people pleasing/high achiever/anxiety niche as you and curious how to stand out? Allison shares some advice in today's Ask Allison episode of the podcast. Prefer video? This episode is also available to stream on our YouTube channel!
Episode #603: Pre-Licensed Niche, Fees, & Marketing
Allison and Abundance Community member Sarah discuss the latter's new coaching niche, which focuses on high achieving women with young children and the challenges they face in balancing parenting, partnering, and work. They also address Sarah's concerns about her fee setting, marketing efforts, and strategies to increase her reach within her niche. This episode is also available to stream on our YouTube channel!
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Episode #588: Non-Niche Niches Are Common & Stall Your Growth.
I’m sorry to say, but your “niche” of women in transition isn’t actually a niche at all. Find out why in today’s Ask Allison. Prefer video? This episode is available to stream on our Youtube channel!
Episode #585: How To Change Niches
Allison and Abundance Community member Kelly explore how to change niches, specifically from disordered eating to domestic violence. Together, they come up with strategies for marketing and expanding Kelly's client base, including networking, SEO, blogging, and creating curriculums and presentations for various groups. They also explore the challenges and opportunities of motherhood in relation to their professional work, and discuss the struggles many young women face in their relationships. …
Episode #571: Getting More Clients For A Very Specific Niche
Allison & Abundance Community member Emily brainstorm strategies to market Emily's practice, with a focus on reaching both parents and young adults seeking chronic pain management. They also explore the challenges and opportunities of being a private-pay mental health professional, including balancing schedules and managing seasonal fluctuations in demand. PSST: Prefer video? This can also be streamed on our Youtube channel!
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Episode #557: Re-nicheing
In today's episode of the podcast, Abundance Community member Allie & Allison discuss Allie's plan to shift her focus from DBT clients to adult children of emotionally immature parents. Together, they explore strategies for identifying potential clients, the expectations of their ideal clients during therapy, and the potential use of various marketing channels. They also consider the challenges of working with teenagers and the importance of skill-building in dialectical behavioral therapy.
W…
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