Episode #325: How to DIY SEO for Your Practice with Nick Fuller

We're very excited to welcome special guest Nick Fuller of iTherapy.com on today's podcast. Tune in as he & Allison discuss the low hanging SEO fruit most therapists can do on their own, beginner steps for SEO, & link-building tips. Learn more here!

Sponsored by:
Money Nuts & Bolts: Grab your spot in Linzy Bonham’s FREE 1-hour masterclass, “The 4-Step Framework to Get Your Business Finances Totally in Order” by visiting: https://register.moneyskillsfortherapists.com/abundance
TherapyNotes™: T…

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DIY & Low-Cost Marketing Isn't Yielding Results?

It might feel like you’ve taken all the bootstrapping DIY  self-directed (free) advice that’s out there, you’re not full yet, and you’re feeling a time crunch like there’s not enough time in a day to get done what you need to do.  Let’s say if you’ve utilized all the cheap or free marketing strategies and recommendations and haven't gotten full, I am left with a lot of questions. By cheap, obviously we’re talking low price tag, right? I don't know of any totally free marketing strategies that …

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Finding Confidence in Your Website Copy

When people join the Abundance Party or Inner Circle, one of their major pain points is their website copy; they're afraid to show up or get started. They've had really bad feedback that was probably unwarranted or a little harsh or someone pointed out a grammar error a little too gleefully. 

Sometimes formatting can be a barrier- or branding can feel chaotic. This could be contributing to what I’m guessing the primary problem may be… the copy. 

The 3 major problems I see in therapist copy, as…

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You're Already a Good Writer

If you’re a therapist you’ve already got most of the skills necessary to be a writer, too. You’re likely:

  • Curious about people;
  • Interested in sharing information and inspiration; and
  • Able to construct a coherent narrative.

That means if you want to write, you should. And if you decide to write and want to get it out there for the rest of the world to read and get paid for it, you should do that, too. Before becoming a therapist I made my living as a freelance writer, which included a 4-y…

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Guest Blog: How to Make Weekly Blogging Ridiculously Easy and Fun

How to Make Weekly Blogging Ridiculously Easy and Fun by Natalie Moore

As private practitioners, we know the benefits of blogging for our practice.

1) It builds our website’s S.E.O., making it easier for our ideal client to find us.

2) It helps clients get to know us, starting the therapeutic relationship before a phone call is even made.

3) We build an audience to connect with over time that we can offer additional services to – should we choose to publish a book, launch an eCourse, etc.

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An SEO Playbook for Private Practice Websites Using WordPress

I’m lucky to have Matt Milloway of Private Practice Launcher as a sometimes-Ashevillain. He’s one of those cool location-independent types who is a major world traveler in a fascinating, non-snooty way. While catching coffee together one day, I watched him light up while talking about how he discovered his love for helping private practice owners create an authentic, effective online presence.  Having helped big corporations develop their online brands, he found the thrill of helping small busin…

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SEO for Therapists using Squarespace

Jeff Guenther of The Practice Academy has been so helpful to many of you in the Abundance Practice Builders Facebook Group (Hop in!) so I was thrilled he agreed to write a post about increasing your Search Engine Optimization (SEO), especially when he wanted to make it specific to Squarespace.

If you’re like me, it’s easy to get overwhelmed by this stuff. My I-don’t-do-tech brain starts to freak out and tell me I can’t do it. Jeff makes it easy. He breaks it down into manageable steps and show…

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SEO Fact & Fiction

SEO FACT & FICTION: Getting your private practice website to show up in Google Let me tell you a little bit about James. We met through our mutual friend Joe Sanok who suggested I may be the most excited person alive when I heard about what James is creating. That may be a bit of an exaggeration, but I wasn’t there & that’s how it happened in my head. See, because of his interview with me, Joe knows I’m in love with networking. James is creating this app called Flow that helps you keep track of …

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Do I HAVE to have a website?

I get this question a lot. Like, a lot a lot. The concept of a website sounds great but if you’re not super-comfortable with technology it can be so daunting. I’ve had clinicians in the Abundance Practice-Building Group who have written AMAZING website copy (the words on your website), the kind that makes me want to schedule with them as I edit it. And then it just sits there offline and unread by potential clients because the website stuff is so unknown. I’ve also had group members not write co…

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